ACCRA, Ghana — Apprise Music Distribution, a leading independent music platform in Africa, has honored Pozo Hayes with a prestigious plaque in recognition of his outstanding musical achievement and decades-long contribution to Ghanaian highlife music. The ceremony, held in Accra, celebrated the legacy of Hayes, born Nana Boakye Ofori Atta, whose timeless hits have captivated audiences in Ghana and beyond while preserving the rich cultural heritage of highlife.
Accompanied by an undisclosed cash award and a gift hamper, the honor underscores Apprise Music’s commitment to spotlighting Africa’s musical pioneers. Hayes, a revered figure in Ghana’s music scene, was lauded as a “highlife cultural ambassador” whose catalog—including classics like Akika Akikayi and I’ve Got The Feeling!—continues to inspire generations.
“This recognition is about more than one artist,” said Michael K. Bamfo, founder of Apprise Music. “It’s about connecting emerging musicians with the sounds that built our industry, fostering innovation rooted in legacy.”
A Journey of Resilience and Rediscovery
Hayes, who has overcome personal challenges, including a disability that left him wheelchair-bound after a teenage accident, expressed deep gratitude for the recognition. “Music has been my life, even when my work as a public servant kept me away from it,” he shared.
Now, with Apprise Music’s support, his catalog is poised for rediscovery by a new wave of artists eager to blend highlife with modern genres.
Bridging Generations Through Highlife
The significance of such honors extends beyond celebration. Highlife, a genre that originated in Ghana’s coastal cities in the 19th century, has long been a cornerstone of West African music, blending traditional rhythms with jazz and global influences.
By honoring legends like Hayes—alongside peers such as Amakye Dede and Kojo Antwi—Apprise Music aims to bridge generational gaps, encouraging young Ghanaian artists to fuse these classic sounds with contemporary styles like Afrobeats.
The success of Nigerian stars like Burna Boy, who has infused the legacy of Fela Kuti into global hits, and Tems, whose Grammy-winning Love Me Jeje evokes soulful roots, serves as a blueprint.
“Ghanaian artists could dominate world stages with this approach,” Bamfo noted. “It starts with knowing our roots.”
A Legacy That Continues to Inspire
Hayes’ journey is a testament to resilience and creativity. In a 2018 interview, he revealed how he coined his stage name “Pozo”, embracing it as a symbol of strength despite its association with physical challenges.
His dream, shared in an online press release, remains to headline a major concert—a goal that Apprise Music’s platform may help realize. With distribution to over 150 digital stores, Hayes’ music remains accessible from Accra to the diaspora.
Industry Leaders Applaud the Recognition
Music industry observers see this as a pivotal moment for African music.
“These honors illuminate our heritage,” remarked Ras Caleb Appiah-Levi, a Music and Cultural Ambassador. “They encourage young creators to blend the past with the present. Recognizing figures like Pozo Hayes not only preserves that legacy but fuels its evolution.”
Kwaku Mari Agya Paye, a renowned Ghanaian music producer, echoed this sentiment. “Highlife is Ghana’s gift to the world,” he said. “For emerging artists, the exposure to Hayes’ catalog offers a treasure trove of inspiration—rhythms and melodies ready to be fused with today’s beats.”
Honoring the Past, Shaping the Future
As Apprise Music continues to champion Africa’s musical heritage, the recognition of Pozo Hayes signals a broader mission: to elevate the continent’s legendary artists while paving the way for its future stars.
