Who is Sean ‘Diddy’ Combs? What is his net worth, and how does he make his money? Diddy in 2025 has a net worth estimated at around $400 million, and yes, keep reading below as we bring you all the details you need to know.

The rapper, record producer, and executive who is known by his stage name Diddy, formerly Puff Daddy and P. Diddy was born on November 4, 1969, in Harlem and raised in Mount Vernon, New York.

With his legal name Sean John Combs, the music star lost his dad, Melvin Combs who was an associate of convicted drug dealer, Frank Lucas, when he was 3 years old, his dad was shot and killed leaving him to be raised by a single mother, Janice Combs, a former model and teacher’s assistant.

Diddy has one sibling, Keisha Combs, his half-sister from his mother’s side. Keisha grew up alongside Diddy and shares a close bond with him, although she largely stays out of the spotlight.

Combs graduated from high school in 1987 and enrolled at Howard University, where he majored in business. The music mogul dropped out, and began his career in the entertainment industry as an intern at Uptown Records in 1990. He got fired in 1993 after a party he hosted with Heavy D led to a stampede that got people killed.

A Photo of Sean Diddy Combs: Diddy Net Worth Updates — Sean Diddy Combs

Related: Selena Gomez’s Net Worth

From there, he became more familiar with the music business before founding his own label, Bad Boy Entertainment, as a joint venture with Arista Records. As a music executive, he launched or shaped the careers of numerous artists, including The Notorious B.I.G., Mary J. Blige, and Faith Evans, and produced tracks for Usher, Lil’ Kim, Mariah Carey, Boyz II Men, and TLC, among many others.

Combs founded Bad Boy Records and signed Christopher “Notorious B.I.G.” Wallace as one of its first artists. He also produced artists like TLC and released his first single as Puff Daddy, “Can’t Hold Me Down,” in 1997.

What Is Diddy Net Worth?

As of 2025, Sean ‘Diddy’ Comb’s net worth is estimated to be around $400 million, according to Forbes, while other outlets also report that he is worth around $600 million. This was following his legal battles.

Diddy’s Sources of Income and Earnings

Music and Entertainment

Diddy’s roots in the music industry have supplied him with a steady income throughout his career. Diddy, the founder of Bad Boy Records, has made millions off the careers of musicians such as The Notorious B.I.G., Faith Evans, and Mase, as well as his hit songs, so he makes millions annually.

Fashion (Sean John)

Diddy’s fashion label, Sean John, which launched in 1998, became a household name in urban fashion. Sean John’s annual revenue peak at almost $500 million.

In 2016, Diddy sold a 90% ownership in the company to Global Brands Group, but he bought it back from bankruptcy in 2021 for a mere $7.5 million. However, Macy’s, the line’s exclusive retailer since 2010, stated in late 2023 that it will phase the brand out of its stores.

Cîroc Vodka

Diddy’s association with Cîroc Vodka is one of his most lucrative endeavors. In 2007, he signed a 50/50 profit-sharing deal with Diageo, which turned him into a significant player in the spirits industry.

Cîroc’s brand value skyrocketed under Diddy’s leadership, making it a popular choice in the luxury vodka market. It is claimed that Diddy earns between $60 million and $100 million annually from Cîroc alone.

DeLeón Tequila

In 2014, Diddy expanded his booze business by partnering with Diageo to purchase DeLeón Tequila. Despite being smaller than Cîroc, DeLeón has established itself in the luxury spirits market.

While specific yearly figures are not available, industry analysts believe Diddy has earned between $20 million and $30 million from DeLeón since the acquisition.

Media (Revolt TV)

Diddy established Revolt TV in 2013 as a music-focused television network aiming at targeting the growing digital media audience. Though Revolt has not been as profitable as his other enterprises, it is an essential cultural platform that strengthens Diddy’s influence in the entertainment world.

Revolt TV’s annual income is projected to be between $10 and $20 million. As of 313, Forbes reported that he had a net worth of $200 million. Combs stepped aside as Revolt TV chairman in late 2023 after being faced with three lawsuits alleging sexual assault.

Real Estate Investments

Diddy’s remarkable real estate portfolio includes multimillion-dollar mansions in desirable places like Beverly Hills, New York City, and Miami. Some of his notable purchases include a $40 million residence in Beverly Hills and a $35 million mansion on Miami’s Star Island.