Justin Bieber is reportedly looking to sell his music catalog, and the pop star has now officially completed a deal with Hipgnosis Songs Capital. The Canadian singer sold his music rights to the Blackstone-backed firm for more than $200 million.
The agreement covers the singer’s publishing copyrights (including the writer’s share of performance), master recordings, and adjacent rights for his entire back catalogue, which includes over 290 titles released before December 31, 2021.
“I want to thank Merck and his entire Hipgnosis team and all of our partners involved for working so hard to make this historic deal happen,” says Scooter Braun, CEO of Hybe America and his manager of 15 years. “When Justin made the decision to make a catalog deal, we quickly found the best partner to preserve and grow this amazing legacy was Merck and Hipgnosis. For 15 years I have been grateful to witness this journey and today I am happy for all those involved. Justin’s greatness is just beginning.”
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“The impact of Justin Bieber on global culture over the last 14 years has truly been remarkable,” says Merck Mercuriadis, founder and CEO of Hipgnosis Song Management. “This acquisition ranks among the biggest deals ever made for an artist under the age of 70, such is the power of this incredible catalog that has almost 82 million monthly listeners and over 30 billion streams on Spotify alone. Scooter Braun has helped him build a magnificent catalog, and it’s a pleasure to welcome Justin and his incredible songs and recordings to the Hipgnosis family.”
The multi-million dollar deal comes after Bieber announced that the remaining dates of his Justice Tour would be moved to an unknown date in 2023. Recently, Bieber expressed his displeasure with the clothing brand H&M, claiming that they used his image on their clothing without his permission.
Other companies in the market for catalog acquisitions include Universal Music Publishing, which paid more than $300 million for the publishing rights to Bob Dylan’s entire catalog in 2020. Dylan also sold the master rights to his recorded music catalog to Sony Music Entertainment for $200 million after that deal. Sony recently acquired Bruce Springsteen’s masters and publishing catalog for a reported $550 million in late 2021.
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